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Are You A Prorsum, A London or a Brit Type?

We always hear people talk about Burberry Prorsum, London and Brit, but from our interactions with people we noticed that there are many people who do not know the difference, so we decided to make it clear for you.

Burberry was established in 1856 and is currently on 98th place in the top of the most valuable brands in the world. They design luxury clothes, accessories and perfumes. Burberry has 9000 employees and in 2012 they had a £1,857.2 million revenue.

With almost 500 stores, Burberry operates with three brands: Burberry Prorsum, Burberry London and Burberry Brit.

 

 

Burberry Prorsum

 

 

Burberry Prorsum is the base line for the other brands. It is a more style conscious brand for people who value being fashion forward. The collections are usually something you would expect to see on a runway and not so much on a street. Burberry Prorsum is the most expensive out of the three Burberry brands. The head designer for Burberry Prorsum is Christopher Bailey.

 

 

Burberry London

 

 

Burberry London is something like the bridge line between Prorsum and Brit. It is a “dress-up” collection. The prices and quality are between Prorsum and Brit. These clothes are usually designed for fitting the body tight. As you will see in the pictures we will show you, London is more conservative than Prorsum. Clothes from the London collections can be worn at work too.

 

 

Burberry Brit

 

 

Burberry Brit is the most casual brand of the three. Even though they are the base of the Burberry pyramid, these clothes are set to the same high standards as all the others. We can say that the Brit clothes are casual and sometimes go for everyday wear.

 

 

The checkers

One of Burberry’s trademarks are the checkers, and they come in different types as well. These are:

Haymarket: Classic check with the Burberry Equestrian Knight
House: Classic check without the Burberry Equestrian Knight
Nova: The newer and bigger check pattern. Has a cream/tan background with vertical and horizontal black and pink/red stripes
Supernova: Larger than Nova check.
Exploded: Exploded check usually in metallic colours like silver
Smoked: Classic check in a darker colour with no Equestrian Knight detail
The Beat: Classic check in black and white.

 

Burberry is a world-renowned brand, trusted for it’s quality in both design and fabric, and is seen as one of the most luxurious and creative brands, that is synonym to quality to many.

 

 

 

 

 

 

You can take our poll here:

[polldaddy poll=7035915]

 

Fraquoh and Franchomme

 

 

 

 

 

P.S. What do you think of the Burberry creations? Are you a Prorsum, a London or a Brit Type?  Share your thoughts in the comments below! For more articles on style, fashion tips and cultural insights, you can subscribe to Attire Club via e-mail or follow us on Facebook or Twitter!

 

13 replies on “Are You A Prorsum, A London or a Brit Type?”

Is a Burberry trench coat purchased from say – Burberrys Outlet store In Bicester , of a lesser quality and how can you tell if its from Prorsum , London or Brit range ?

I have always preferred Prorsum.
if i go for brit i might as well got for urban planet. it doesnt matter now because Burberry already said it will combine all three so the brand will simply be called Burberry.

I’m mostly London, but I also own pieces of both the Prorsum and Brit lines as well.. now that they’re all under one umbrella it makes things abit easier.

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