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Fashion World InCompany by Attire Club Magazine

The Prince and the Pauper: Fakes, Knock-Offs & Replicas

According to a report by Europe’s Office for Harmonization in the Internal Market (OHIM), counterfeit products cost European brands the value of 9.7% of their total sales every year- about $28.7 billion – and these figures focus only on the European brands. Add up American and Asian companies and the numbers become unbelievable. Today, buying […]

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Culture Metafashion Opinion And Commentary

Peacocking and Fashion

Fashion is often criticized for being superficial and vain. People who love fashion and who wear expensive things are often seen as “peacocking”. Wearing designer clothes and having accessories from renowned brands is seen as showing off. But the reality of the matter is that there is a lot more to this phenomenon that one […]

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Culture Fashion World

What Defines Luxury Goods?

The world of fashion is seen by many as a pyramidal system. In this scheme, at the top of the pyramid lie the top luxury brands of the world. A luxury product, however, is not as easy to define as you would think. There are many elements that describe or that can describe a luxury […]

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Fashion World Opinion And Commentary

Fashion Knock-offs: Flattery or Insult?

Fashion and style are words that are strongly associated with authenticity and quality. We all want our clothes to be good, at least as good as it gets; nobody is intentionally searching for bad clothes when they’re going shopping (unless you think that being “uncool” is “cool”, but that’s another discussion).