Attire Club by Fraquoh and FranchommeGreenwashing, a compound modeled after “whitewashing” is defined as the attempt of making a product seem to be sustainable or environmental-friendly. This is a practice that many companies in various fields do, including in the fashion industry. The term was coined in the 1980s by environmentalist Jay Westerveld. Just as a lot of companies claim […]
2018 is speeding toward us and will be hear in no time, which doesn’t just mean you’ve got to start your NYE plans, but also begin thinking about how you wish to present yourself in the new year. With every passing year, we get the chance to reinvent ourselves and try out new things. Of […]
When people think of the 1600s and 1700s in fashion, most people think of the amazingly heavy designs worn by Europe’s political leaders in those days. Their opulence, intricacies and details were impressive and represented a true paramount in fashion and style. Their imposing aesthetic does not allow much room for other types of expressing […]
On the subjectiveness of art One thing that is almost always brought up in discussion when people debate art is that art is subjective. This is in a way the “let’s agree to disagree” of the art world, meaning that no consensus and thus no real connection between the people who are engaged in the […]
The Renaissance is the period in European history, ranging from the 14th to the 17th century. It was one of the most flourishing times in history, as creativity boomed upon the discoveries of the ancient world by medieval people. In this sense, the Renaissance is a cultural bridge between the Middle Ages and Modernity. The […]
The fashion industry is known for its fickle character. As the old saying goes, fashion is what is offered to you by designers and brands, while style is what you make of it. This is why it is relevant to stay on top of the latest trends, as you never know what is the next […]
The 2017 edition of the MTV Video Music Awards took place on August 27 at The Forum in Inglewood, California. The event, hosted by Katy Perry gave out awards to music videos released between June 25, 2016 and June 23, 2017. As with any awards ceremony, there was a red carpet event on which celebrities […]
A color system is a model which describes the ways in which colors relate to each other. Mostly, color systems are based on three primary colors – although in some cases there were even five primary colors, from which every other color is derived. Colors are set in relation to each other – some are […]
Fashion is something located at the core of human activities and interests. Clothes have always played an important role in society and individual’s lives. They are communicators of who we want to be, who we are, our world view and much more. In other words, fashion is strongly related not only to who we are, […]
Runway shows are a core part of the fashion world. They are, if we can make a comparison, like the locomotive of a train, pulling everything that comes next. The runway shows are the forefront of the fashion calendar, followed by campaigns, films and store adaptations of the presented clothes. While it may seem that […]
If you are passionate about your unique personal aesthetic or bored of the rules and behaviors of normative fashion as it stands, creating a style diary can be a hugely rewarding experience. If you command an edgy visual approach that you’re keen to share with others, or merely wish to document your daily style in […]
Fashion is often criticized for being superficial and vain. People who love fashion and who wear expensive things are often seen as “peacocking”. Wearing designer clothes and having accessories from renowned brands is seen as showing off. But the reality of the matter is that there is a lot more to this phenomenon that one […]