For years, gender stereotypes have dominated the style industry, influencing what each gender has to put on. However, there has been a shift in recent times regarding gender perceptions. Societies are now embracing different gender identities, leading to more people embracing their authentic selves and rejecting strict gender norms. This shift has induced changes within […]
Category: Fashion Editorials
Every issue of InCompany by Attire Club is opened by a short editorial from our team. The theme of the editorial is in one way or another connected to the overarching topic of the issue, generally, a concept that we express through the articles and symbolized with the help of the accompanying imagery. At times, […]
There is a German song that says that “Alles hat ein Ende nur die Wurst hat zwei (everything has an end, just the sausage has two)”. While it may be a questionable song to sing (first and foremost because it’s not true), it is actually an indicator of a symbolic position towards the ending of […]
This editorial was first published in InCompany by Attire Club, Summer 2019. Summer is an atmosphere. For most people, the warmest season is associated with vacation, a school-free time and long days of thoughts and events. Summer has its own smells – from the fresh grass of the morning in early summer to the burning […]
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Own Your Masculinity
Recently, Dolce and Gabbana released a new fragrance for men. The perfume, called K was announced through a strong ad campaign featuring InCompany by Attire Club cover star Mariano Di Vaio. The video, set on the Bandini remix of Ennio Morricone’s L’Estasi dell’Oro (The Ecstasy of Gold) from Sergio Leone’s film The Good, the Bad and […]
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The Value of Things
William Butler Yeats said that “We are happy when for everything inside us there is a corresponding something outside us.” This simple idea is, if looked at with a magnifying glass, a really profound view into our nature as humans, which, in today’s world is for many lost. In the past, it was clear that […]
This editorial was first published in InCompany by Attire Club, Winter 2018-19. The dark season marking the cold months of late fall and early winter has morphed over the years into a festive season of sparkle and joy. From the candles of Hanukkah to the Christmas star, people’s need of light has made the […]
This editorial was first published in InCompany by Attire Club, Summer 2018. When reading about the sources of inspiration of various collections, one often finds that travel is a common theme. And there is a good reason for that. Traveling is a way of discovering new things, new colors, new aesthetics and new ideas […]
This editorial was first published in InCompany by Attire Club, October 2017. Happiness is a complicated thing. A goal for many for sure, but there’s so much that is and could be discussed about happiness that one’s head can start spinning only when thinking of the amount of things that can be talked about […]
Baselworld – the Watch and Jewelry Show has received a lot of blowback after the last two editions, which has forced the organizers to make great changes to the way they put together the biggest Swiss show of its type. After many brands checking out and people complaining about the extremely high costs of living […]
This editorial was first published in InCompany by Attire Club, July 2017. Our goal in life as humans is to be complete. It is true that our limitations won’t allow us to complete ourselves, as we can only have a singular experience in the physical world; but it is nevertheless our duty to create the […]
This editorial was first published in InCompany by Attire Club, December 2016. As the world is shifting from one way of being to the other, new ways of connecting with people appear and families or communities at large are built in different ways. One of these ways is through blogs. Just a few years […]