Attire Club by Fraquoh and FranchommeWhile men’s fashion is usually a little bit overshadowed by women’s fashion, this does not mean that it is not just as important. If you are running a company specializing in men’s fashion, it is a great idea to host a men’s fashion show. It is an excellent opportunity to expand your company’s influence and […]
After going digital in 2020, the Watches and Wonders show (previously known as Salon International de la Haute Horlogerie or SIHH), decided to keep it digital for 2021 as well – as least as far as their Geneva event was concerned. Thus, this time around W&W took place digitally between 7-13 April and was followed […]
The UK fashion industry makes more money than the entire food and drinks industry of the UK and employs twice as many people. So to say that London Fashion Week is an important event in the fashion world is to understate the fact. Of the big four fashion weeks, London started much later than New […]
A few months ago, it was announced that a brand new watch and jewelry show called HOURUNIVERSE would take place in Basel. The event was met with mixed reactions, some voices expressing enthusiasm for the project, while others not being excited by it, being fearful that it would only repeat the mistakes of the former […]
Every event organizer was severely impacted in 2020 by the context of the current crisis. One after another, events got shut down around the world; from the Geneva Car Show back in the spring to the much-awaited Olympic Games, which were supposed to take place in Tokyo. However, some events did manage to happen, in […]
For the 32nd time in a row, Chopard was the main partner and the official timekeeper of the amazing 1000 Miglia rally. The event is usually organized in the month of May and is regarded as being “the world’s most beautiful”. This year, however, it took place in mid-autumn, because of the harsh public health […]
A few months ago, Baselworld saw its end, which let many people wondering as to what would follow next. Afterwards, there was a brief period of silence, during which watch lovers from all around the world speculated as to what would happen next with the event or whether there would even be another watch fair […]
The event The Watches and Wonders fair is one of the most important watch shows in the world. Formerly known as SIHH (Salon International de la Haute Horlogerie), the Geneva event started out in 1991. The first edition was put together by Cartier, together with Baume & Mercier, Piaget, Gérald Genta and Daniel Roth. The […]
St. Moritz is the place where the concept of modern winter tourism was born. Many innovations in terms of hospitality and travel appeared here and a lot of winter activities have their roots in the Swiss resort town. One of these is snow polo, the winter version of the noble game, which was started back […]
Last year, in the Le Marais neighborhood, a pop-up store was organized focusing on various brands mostly from Eastern Europe that had not sold before in the French capital. This autumn, a new version of the store has opened on the rue Notre-Dame-de-Nazareth in Paris. The temporary boutique brings together many brands from the Ukraine, […]
The 2019 edition of MQVFW, Museumsquartier Vienna Fashion Week, has recently ended in the Austrian capital. The opening show by Marcel Ostertag from Germany, which was attended by numerous celebs and statespeople, including Austria’s chancellor Brigitte Bierlein, was followed by a week packed with runway shows which were held in the tent build especially for […]
Parties are more than just a fun get-together. They are an opportunity to network, meet new people and renew social bonds. What you might not be aware of is the anthropological link between parties and social standing. Essentially, according to Scientific American, a party is an opportunity to express not just your style in terms of […]